Maximilian Speicher – Medium

Maximilian Speicher

Featured Book

Search Interaction Optimization: A Human-Centered Design Approach

Search Interaction Optimization: A Human-Centered Design Approach

What if we could simply predict usability automatically from user interactions? By example of search engines, this book explains how it's possible.

2016

Maximilian Speicher

Maximilian Speicher

Stories

Pinned

Published in
UX Collective

No research is (often) better than “some” research

Not anyone can just do research, but they can learn to

Mar 31

A large display font, asking the question, “1>0?”

Mar 31

Pinned

Selected Articles & Essays

Roughly Categorized, Ordered Chronologically

Aug 11, 2022

Selected Articles & Essays

Aug 11, 2022

Pinned

Poetry

Poems Published in Literary Magazines & Journals

Nov 10, 2022

Poetry

Nov 10, 2022

Urlaub fällt aus. Ein Artikel für alle, die was dagegen tun wollen.

Wie die kommende Bundestagswahl darüber entscheidet, ob wir weiterhin so komfortabel leben können wie bisher.

Feb 21

Rain on a windowpane.

Feb 21

Published in
Better Marketing

What if You Could Reduce Returned Products With Just Some Lines of Text?

Smart Green Nudging: making more money while helping the planet

Dec 21, 2024

Two pipes running parallel to one another along a ceiling. One says “supply” and one “return.”

Dec 21, 2024

Election Forecasts, Schmelection Forecasts

What if pollsters are just too afraid of Trump this time around?

Nov 3, 2024

Front of a polling place, with a “polling station” sign hanging on the door.

Nov 3, 2024

Published in
UX Collective

Design team strategy: the complete guide

In the world of digital product design, having a clear, comprehensive strategy is crucial for any design team aiming to make an impact.

Aug 16, 2024

A low-poly, origami-style chessboard with geometric chess pieces, set against a gradient background from deep blue to teal. Some chess pieces seem to be glowing, representing key strategic elements. In the background: constellations and arrows.

Aug 16, 2024

Published in
UX Collective

Crafting a vision that inspires

A team vision is the North Star that guides a design team’s collective efforts towards a shared purpose and ultimate goal.

Aug 10, 2024

A starry night sky with one especially bright star, like the North Star, above a landscape with trees and occasional houses.

Aug 10, 2024

Published in
UX Collective

INUIT: an actionable usability questionnaire with only 7 items

How we developed and studied a new questionnaire to make sure it reliably measures usability

Nov 26, 2023

A young woman of color who is styled like a punk fills in a paper questionnaire.

Nov 26, 2023

Published in
UX Collective

A note on “One formula to rule them all: the ROI of a Design System”

Where do the “120” and “240” come from?

Nov 6, 2023

cost = max((240/X), 6) * X% + min(60-(240/X),54) * Y% | gain = max((120/X), 3) * (Z%/2) + min(60-(240/X), 54) * Z% | ROI = ((gain-cost)/cost) * 100

Nov 6, 2023

Maximilian Speicher

Maximilian Speicher

Book Author

I write about leadership, strategy, and anything product & UX • Doctor of Computer Science • ex University of Michigan • maxspeicher.com/newsletter

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