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Selected Articles & Essays

3 min readAug 11, 2022

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The Slightly Less Important Stuff

A UX carol
UX Collective • 12/25

It’s incredible how many bad user experiences are still out there in 2025
UX Collective • 07/25

Bayesian A/B testing — a practical primer
UX Collective • 06/25

Crafting a vision that inspires (Design Team Strategy #5)
UX Collective • 08/24

Designing together: the importance of shared principles for design teams (Design Team Strategy #4)
UX Collective • 08/23

A very short history of product management
UX Collective • 05/23

Team values: the foundation of any strategy (Design Team Strategy #3)
UX Collective • 04/23

Pillars, objectives, and OGSMs: how to define a design team’s most important topics (Design Team Strategy #2)
UX Collective • 03/23

The strategy house: how to define a design team’s mission (Design Team Strategy #1)
UX Collective • 02/23

AI will be a thing in Design and Research, but there are some issues to resolve first
UX Collective • 08/22

UX vs. Product Design vs. UI: The Never-Ending Battle
UX Collective • 05/22

How to become a UX designer — no matter what you studied at uni
The Next Web • 09/20

How to build and lead user experience (UX) teams
UX Collective • 06/20

Jobs To Be Done (JTBD) in a nutshell
UX Collective • 05/20

5 design methods I’ve successfully applied as a UX manager
UX Collective • 05/20

What’s a Design System, Design Language, and Design Language System? And what’s the Difference?
The Startup • 05/20

What is augmented reality, anyway?
The Conversation • 11/18

What is Design Thinking?
Muzli • 11/17

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Maximilian Speicher
Maximilian Speicher

Written by Maximilian Speicher

I write about leadership, strategy, and anything product & UX • Doctor of Computer Science • ex University of Michigan • maxspeicher.com/newsletter